Saturday, December 18, 2010

BMW X1 the cheapest BMW in India

BMW, a dazzling name in the world of luxury cars is bringing its all exclusive BMW X1 as the cheapest offering in Indian market. BMW has worked on an attractive pricing policy while bringing this product in Indian markets and has placed its BMW X1 among the lowest priced models. BMW X1 will cost as low as Rs 22 to 32 lac ex-showroom Mumbai and this is going to prove a major advantage for the company.

BMW X1 is the most awaited model from German luxury car manufacturer and will be made available in the BMW dealerships in coming week. with this compact luxury SUV, BMW has added some extra lights to the Christmas celebrations. The zeal among Indian buyers can be traced from 200 plus pre-orders from Delhi/NCR region alone and the waiting period of 5 to 6 months in metros shown by BMW dealers. BMW X1 is available in three trim levels — Corporate Edition, Highline and Cool Elegance.
BMW X1, the cheapest Indian offering so far is coming in three variants and will be powered by 1.8-litre petrol engine and 2.0-litre diesel engine. The pricing strategy followed by BMW is going to be highly competitive in market by placing the base variant BMW X1 1.8i will retail at Rs 22 lakh, the BMW X1 2.0-litre diesel base variant will cost Rs 23 lakh, the BMW X1 2.0-liter Diesel Exclusive Variant is priced at Rs 29.90 lakh and the top-of-the-line Cool Elegance variant will retail at Rs 32.5 lakh. With these figures, it is going to give the best in segment price. The wonderful 2.0-litre diesel engine is mated with six-speed automatic transmission and also the Corporate Edition will come with 1.8-litre petrol option churning out peak power of 150 bhp.

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